Complete Demolition

Direct marketing copywriter

ITEM: Selective customer mailing

CLIENT: Complete Demolition

OVERVIEW: Limited mailing run to local authority buyers. Highly controversial

OUTER ENVELOPE:

Private & Confidential

CUSTOMER ADDRESS DETAILS ONLY

INNER ENVELOPE – BROWN MANILA, DL FORMAT

Private & Confidential

HANDWRITTEN:

‘Allow us to influence your next tender list’

MAILER

F/C:

BANK NOTE REPLICA, WITH COPY:

‘ I PROMISE TO PROVIDE THE BEARER ON DEMAND THE COMPLETE DEMOLITION SOLUTION’

1ST REVEAL:

A few notes to remind you why no tender list is complete without Complete

(BULLET OVERVIEW)
•COMPLETE DEMOLITION SOLUTIONS
•COMPLETE CAPABILITY – ANY PROJECT, ANY SIZE, ANY TYPE
•COMPLETE PEACE OF MIND – LEADING NFDC MEMBERS
•COMPLETELY CLEAN SAFETY RECORD
•COMPLETELY PROFESSIONAL & RELIABLE
•COMPLETELY COST-EFFECTIVE

SLUG:

CALL STEVE HAYES ON 0161 273 3130 TO COMPLETE YOUR TENDER LIST

2ND REVEAL:

Please excuse our ‘cloak and dagger’ methods

However, now we have your attention, we’d like to make a case why complete Demolition Solutions should be on your next tender list.

OK, so the winning tender is often the lowest price. But how do you compile the right list in the first place? How do you know the demolition contractors you select are competent and professional

It’s a task in itself. But when you put Complete on your list, you can be sure you have at least one contractor who guarantees you professionalism, safety, reliability – and more besides.

SPREAD 2:

We’ll take the weight of your shoulders

With a pedigree going back over three decades , Complete is one of the leading demolition specialists in the North of England. We have the skill and resources to tackle any demolition project you can name - from site clearance to soft strip, from façade retention to asbestos removal, from a major industrial complex to a single building.

Choosing Complete means one less problem for you to worry about.

SPREAD 3:

NFDC membership means reassurance

For an initial indication of the quality of a demolition contractor, look no further than NFDS membership. No fewer than 80% of applicants for membership fall at the first hurdle. And when you look at the rigorous criteria applied, it’s easy to see why.

Complete has been a leading member of the NFDC for years. What’s more, we follow their guidelines to the letter.

SPREAD 4:

A safe project is an efficient project

A safe contractor is a contractor who delivers on time. Apart from the obvious undesirability of accidents, they also mean project and budget over-runs. And at the first stage of construction – which demolition is - these are the last things you need.

At Complete, we pride ourselves on our commitment to safety. Before they’re qualified, our employees must execute a 26 point training plan, covering every aspect of demolition. And since the day we began trading, Complete has had no serious accidents whatsoever. It all means you can look forward to your project running to schedule.

SPREAD 5:

Complete experience – across every sector

At Complete, we’ve carried out projects as diverse as the demolition industry itself.

Here are some recent projects we’ve Completed:

In St.Annes Square, Manchester, we demolished a 4 story building for Wates Construction yet retained the original Victorian façade.

For BASF in Birkenhead, we were Principal Contractor in the deconstruction of a fire damaged chemical plant – a complex project valued at £1.2 million.

At Chatsworth House, Lever Street in Manchester, we carried out a soft strip of an 8 storey office block for Crosby Homes, prior to conversion to luxury apartments.

SPREAD 6:

Complete resources mean more peace of mind

With over 60 full-time, permanent staff, you can be sure that Complete has the resources needed to tackle any project. And the fact that we largely use our own people and machinery means we have more control – and you have more peace of mind.

SPREAD 7:

Complete compete – on price

Of course, a contractor has to deliver value for money. Complete is highly competitive in this area as well. And, of course, the fact that we’re reliable means we’re even more cost-effective in the long run.

But don’t just take our word for it. Why not put us to the test and ask us to quote on your next project?

Large or small, complex or straightforward, commercial, industrial or residential, there’s a Complete Demolition Solution for you.

And if it’s simply advice you need, we’re even more competitive. Consultancy is provided absolutely free!

Call Steve Hayes now on 0161 273 3130 to find out more about the Completely professional, Completely reliable, Completely cost-effective Demolition Solution.

PANEL:

‘We’ve been using Complete on demolition projects for the past 5 years. It’s so very important to us that the first phase of construction is dealt with by a team we can trust to deliver on time and to budget.’

Dai Jones, Construction Director, MacIntosh Construction

SLUG:

CALL STEVE HAYES ON 0161 273 3130 TO COMPLETE YOUR TENDER LIST

LOGO:

COMPLETE DEMOLITION SOLUTIONS.

THE FIRST STAGE OF CONSTRUCTION